Why Travel Media
As more people travel, our media grows stronger and stronger every day. Travel media is unique in today's advertising environment, not only because of the increasing consumer numbers, but because we have a deep understanding and knowledge of who is travelling, as well as where and when.
Furthermore our media is always positive, aspirational and inspiring.
74% of people read a magazine on the plane (TGI)
Passenger numbers will double over the next 20 years
Travellers are 50% more engaged reading inflight than when on the ground
Travel media has the most affluent readership in the world
Inflight media is always inspiring and positive
Passenger numbers are growing year on year by 3-5%
Travel media reaches real people without being a digital distraction
All travel media is targeted