We produce a high-quality inflight magazine for Philippine Airlines, with an annual readership of close to 17 million passengers.
Inspiring passengers with striking photography and uplifting stories from the region, Mabuhay aims to capture the heart of the Filipino and motivate travellers to explore the Philippines’ magnificent and varied islands. Evocative stories and a minimalist design perfectly match Philippine Airlines' reputation for excellence, and its ambition to become a five-star carrier by 2020.