Happy new month! - and what better a way to kick off the August summer season than to launch a new magazine for Air Italy?
With a rapidly expanding route network and modern fleet, the airline plans to grow to more than 50 aircraft, carrying in excess of 10 million passengers by 2022. With its hub in Milan Malpensa, the airline connects to seven domestic Italian airports, has an extensive North American route map and flies to four countries in Africa.
Ink is relaunching its inflight magazine Atmosphere and representing its digital media sales from 1st August 2019.
Ink’s joint CEO Michael Keating said:
“We’re thrilled to be partnering with Air Italy to create an elegant and bespoke publication that will not only appeal to their discerning passengers, but presents this innovative new airline to the world. This magazine launch illustrates the overall growth in the travel media sector, which of course reflects how global passenger numbers are set to double by 2034. Passengers are travelling in their millions and Atmosphere magazine is the best way for advertisers to reach them.”
Air Italy’s Chief Operating Officer Rossen Dimitrov added:
“We are very proud to be relaunching our inflight magazine Atmosphere. Published in Italian and English, the new magazine is the perfect storyteller with eye-catching design and photography to inspire our loyal passengers to discover new destinations and live out their travel dreams.”
Jamie Trendall, Ink’s Creative Director, said:
“The relaunch of Atmosphere truly embraces Air Italy’s vision to ‘Imagine the World Differently’. The visuals feel glamorous, chic and modern, and the magazine packed full of lifestyle trends, design insight and social commentary, all wrapped up within inspirational travel content.”
In the first issue, we discover where to eat in Miami with "man’s best friend", check out the Sardinian twins bringing a modern twist to the island’s traditional shawl, and live the life of an A-lister on the Amalfi coast.”
The Air Italy Network
Air Italy is an Italian airline fully owned by AQA Holding (51% Alisarda and 49% Qatar Airways), with its headquarters in Olbia and main operating base in Milan Malpensa.
In March 2018 the Company started operation as Air Italy.
In May 2018, Air Italy added new domestic routes from Milan to Rome, Naples, Palermo, Catania, Lamezia Terme, Olbia and more recently Cagliari, all scheduled for connection to its newest long-range destinations including New York, Miami, Los Angeles, San Francisco and Toronto.
Its network also includes direct international flights from Milan Malpensa to Accra, Cairo, Dakar, Lagos, Sharm El-Sheikh, and from its Olbia Costa Smeralda hub, year-round scheduled services to Rome, Milan Linate, Milan Malpensa and Bologna and seasonal ones to a wide range of domestic and regional destinations.
Advertise with us
As more people take more journeys, so travel media grows stronger and more influential. This sector stands unique in today’s advertising environment, because of its growing – and captive – audience. Because readers can’t skip your ads while on a plane, you will be investing in their undivided attention, without digital distraction.
Want to find out more? Discover our media pack.
Want to get in touch? You can reach Chief Commercial Officer Steve Rowbotham on +44 20 7625 0911 and at Steve.Rowbotham@ink-global.com.